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ABOUT

As a designer and communications professional, I focus on storytelling, information design, and audience-centered communications. My work spans brand and identity development, digital and web design, research and annual reports, event branding, social media graphics, and other marketing materials. I gravitate most toward projects that require turning complex ideas into clear, accessible formats.​

My interdisciplinary background in art and design and sociology allows me to develop creative solutions from concept through delivery. I am proficient in Adobe Creative Cloud (InDesign, Illustrator, Photoshop, Premiere Pro), Canva, and Cvent, and have experience designing for digital and print materials.

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Design & Creative Skills

  • Brand & Visual Identity

  • Information Design

  • Data Visualization

  • Digital & Web Design

  • Event Collateral

  • Social Media & Marketing

CREATIVE STATEMENT

As an undergraduate studying sociology and art and design, I became interested in how research, visual communication, and design can shape the way people understand complex issues. This interdisciplinary background led me to create work exploring gender, criminal justice, and social and economic inequality. Through community-based projects and workshops, I came to see design not just as a way to investigate and address social issues, but as a vehicle for awareness and change.​

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My practice has since evolved from socially engaged art into a professional communications and design practice through my work experience at mission-driven organizations. I use research, visual storytelling, writing, and design to translate complex information into clear and compelling deliverables. My projects include developing social media campaigns, research and annual reports, data visualizations, one-pagers, practitioner-facing toolkits and resources, and brand identities. 

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My interdisciplinary background continues to shape my work, as I’m most drawn to projects where I can convey research, data, and ideas in more accessible formats. I value opportunities to collaborate with subject-matter experts, and I see design as most effective when grounded in research and input from the communities or audiences it’s intended to serve. 

    © 2020 by Mackenzie Hewitt. Proudly created with Wix.com 

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